Comparative Insights on Spanish Dominant vs English Dominant Latino Consumers Introduction The general outlook on the U.S. economy remains positive for Latinos. This blog post examines recent data comparing the behavior and economic outlook for Spanish-dominant and English-dominant Latinos, providing clear insights for readers interested in consumer trends and economic sentiment. Historically, marketers and companies have broken up the Latino population into defined segments

Over the past few months, rising prices have continued to shape how consumers shop, spend, and save. According to the latest wave of the US Diverse Consumer Pulse Study, most consumers, regardless of race and ethnicity, report that prices have gone up in their communities. But the impact of these increases isn’t felt equally.

Consumers' economic concerns rise in 2025: inflation, cost of living, interest rates, and trade policies top the list.